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A web designer with vast experience in marketing and copywriting, course creator and Showit specialist
Published on
September 15, 2025
If you’re using Showit for your website, you already know how gorgeous and flexible it is. It’s a dream platform for creative entrepreneurs, designers, and service providers who care about aesthetics – but what if you also want to sell physical or digital products directly from your site?
Whether you’re offering templates, guides, online courses, digital downloads, or even physical products, this post will walk you through how to sell digital products on Showit using simple tools and strategies.
The short answer: Yes – but not natively.
Showit doesn’t come with built-in ecommerce tools like Shopify or WooCommerce. That said, Showit is compatible with third-party checkout tools and plugins, which means you can absolutely set up an ecommerce shop to sell both digital and physical products – you just need to set things up properly.
Before you dive in, make sure you’ve got these essentials:
You don’t need a full ecommerce platform – you just need a solid combo of Showit + a third-party checkout tool.
Creating a custom website with Showit is a breeze, even if you don’t have extensive coding knowledge. Showit is a popular website builder that empowers users to design and build a site that truly reflects their brand and meets their business needs. With a range of templates and design tools at your disposal, you can easily create a professional-looking website that stands out.
Showit allows you to customize every aspect of your website’s layout, colors, fonts, and content, ensuring a unique and engaging online presence. Plus, Showit integrates seamlessly with various third-party tools and services, making it simple to add features like e-commerce functionality, contact forms, and social media integration. By creating a custom website with Showit, you can establish a strong online presence and reach a wider audience, all while maintaining the aesthetic and functionality that Showit users love.
When it comes to creating an e-commerce website with Showit, choosing the right template is crucial. Showit offers a variety of e-commerce templates designed to help you sell both physical and digital products online. When selecting a template, consider the type of products you want to sell, your target audience, and your brand’s overall aesthetic.
Look for templates that are responsive, easy to navigate, and optimized for conversions. Some popular e-commerce templates for Showit include the Jessie Shop template and the Availa WooCommerce Shop Add-On template. Also, check out Showit templates in our shop. By choosing the right template, you can create an e-commerce website that is both functional and visually appealing, making it easier to attract and convert customers.
Here are a few tools that pair beautifully with Showit for digital product sales:
Add a “Buy” button directly into your Showit site. It opens a cart and lets your customers checkout without leaving your website. You can easily add the Shopify Buy Button to a product page on Showit, allowing you to showcase individual products with images, product information, and customization options. This setup helps create a streamlined shopping experience by replicating the design for multiple products.
A powerful checkout system that handles payments, upsells, order bumps, and even affiliate programs. Perfect if you plan to sell multiple products or courses.
Great for instant digital delivery, customer access links, and sales tracking. Also supports subscriptions and affiliate options.
Simple, budget-friendly, and easy to embed. Ideal for creators just starting out.
More complex, but useful if your Showit site is already connected to WordPress and you want to manage everything in one place.
You don’t need a dedicated “store” theme. You can turn any existing Showit site into a product-selling machine with these steps for designing effective shop pages. By utilizing Showit templates or hiring designers, you can easily set up shop pages tailored to your needs, whether for digital product sales or more complex functionality.
Use Showit templates to design beautiful shop or product pages. Include mockups, testimonials, product descriptions, and “buy” buttons.
1. Embed a Checkout Link or Buy Button
This is where your third-party tool comes in.
Examples:
Use Showit’s click actions to open the link in a new tab or lightbox.
2. Connect a Delivery System
Once someone buys, how do they get their product?
3. Add Upsells or Payment Plans
Tools like ThriveCart let you offer upsells and different pricing tiers (ex: one-time fee vs. payment plan). Perfect for online courses, bundles, or premium packages.
Showit is an excellent platform for selling online courses, allowing you to create a custom website and integrate e-commerce functionality seamlessly. To sell online courses on Showit, you can use a third-party cart system like Shopify or ThriveCart. Once the cart system is set up, you can create a compelling sales page for your online course and add a buy button to your Showit website.
Showit also integrates with various learning management systems (LMS) like Thinkific and Teachable, making it easy to host and sell your online courses. Consider offering a free trial or demo to give potential customers a taste of what your course has to offer. By selling online courses on Showit, you can monetize your expertise and reach a wider audience, all while providing a seamless and professional user experience.
Want to sell more than one item? Here’s how:
As your business grows, you can scale up – no need to start with a massive product library.
Once your shop is live, it’s time to bring in traffic and buyers:
Search engine optimization (SEO) is crucial for any e-commerce website, including those built on Showit. To optimize your Showit shop for SEO, start by conducting keyword research to identify relevant terms and phrases that your target audience is searching for. Use these keywords in your website’s title tags, meta descriptions, and headings to help search engines understand your content.
Showit offers built-in SEO features like customizable URLs and meta tags, making it easy to optimize your website for search engines. Additionally, consider using a third-party SEO plugin like Yoast SEO to further enhance your website’s SEO. By optimizing your Showit shop for SEO, you can increase your website’s visibility, drive more traffic, and ultimately boost sales.
Yes! You’ll need a tool like Shopify Buy Button or Squarespace Commerce (embedded), but it’s doable.
Not necessarily. Some tools like ThriveCart or Gumroad don’t require WordPress.
Yes! Use Showit to design your sales page, and deliver the course via a platform like Teachable, Podia, or Kajabi—or even a gated WordPress page.
Nope. You can use any Showit template and add a few new pages or sections to sell.
If you’re a designer, coach, or creative with digital products to sell, Showit can absolutely support your business model. With a few tools and a clear plan, you can start selling in a way that feels customized, aligned with your brand, and way more affordable than building a full ecommerce site from scratch.
Start with one product. Get your systems in place. Then scale up as you grow.