How to Create a Pricing Page in Showit That Sells
If you’ve ever felt awkward about sharing your prices online – or unsure how to organize them in a way that doesn’t overwhelm people – you’re not alone. But here’s the truth: a strategically designed pricing page doesn’t scare clients away. It guides them. It builds trust, sets expectations, and – if done right –encourages people to take the next step.
If you’re using Showit (or planning to), you already value good design and creative control. Let’s put that to work and build a pricing page that turns curious visitors into paying clients.
What to Include on Your Showit Pricing Page
Think of your pricing page as a guided tour, not just a list of numbers. Here’s what you should include:
- Clear service tiers – Outline exactly what’s included at each level.
- Results-focused descriptions – Explain how your services help solve specific problems
- Visual pricing breakdowns – Use grids, icons, or side-by-side layouts for clarity.
- Calls to action – Buttons like “Book Now,” “Inquire,” or “Start Your Project” make it easy for people to act.
- Bonus tip: Offer a free month or limited-time offer if you’re promoting a subscription service.
If you’re working with high-ticket services or custom packages, you can also add a contact form instead of listing prices directly – just make sure you explain why.
Blogging and Your Pricing Page: A Secret SEO Weapon
If you’re using the Showit + WordPress combo (especially the Advanced Blog plan), don’t sleep on blog strategy.
- Link to strategic blog posts that showcase past work, answer pricing objections, or highlight case studies.
- Create blog content around your services so clients find you through Google (hello, SEO expert vibes).
- Make sure your WordPress blog is fully set up with a secure certificate, regular backups, and optimized hosting to handle media, traffic, and blog storage.
Showit handles design; WordPress handles blogging. Together, they’re a powerhouse. You can customize the appearance and templates of your blog page within Showit, making it easy to create a unique and engaging layout.
Design Tips for a Gorgeous Showit Pricing Page Using a Showit Template
This is where Showit shines. You can use one of their templates or design your own layout with ease. A few tips:
- Use your brand colors and fonts consistently
- Keep sections spaced out and scannable (especially on mobile!)
- Add icons or visuals to illustrate service tiers
- Include testimonials near your pricing info to build credibility
- Consider adding vimeo demos, behind-the-scenes peeks, or a mini portfolio
Not confident in your design skills? Start with a Showit template and customize it. That’s the beauty of the platform.
FAQs, Comparisons, and Objection-Handling
This section helps reassure your almost-there clients:
- “What’s included in each package?”
- “How does your service compare to X?”
- “Do I need a Showit account first?”
- “Can I switch plans later?”
- “What if I’m already using a WordPress blog?”
A great pricing page answers these up front and makes it easy for your customer to move forward – no back-and-forth emails required.
Conclusion: A Great Pricing Page = More Booked Clients
Your pricing page isn’t just about cost – it’s about confidence. When potential clients visit, they should feel:
- Clear about what you offer
- Certain they’re in the right place
- Excited to take the next step
So take the time to design it with intention. Use Showit’s creative freedom to express your brand, communicate your value, and give your customers everything they need to say yes.
Need a Showit template to kickstart your pricing page?
Check out my collection of customizable Showit templates designed to convert. Or book a strategy call if you want 1:1 help making your pricing page irresistible.
You’ve GOT what it takes
Download 30 marketing ideas on how to promote your website
